CODIFYING COMPANY CULTURE

Get accredited in our signature Fireside Chat™ methodology and become an expert on cultivating a stand-out culture that drives performance.

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Engage the entire organization in codifying culture.

Discover what makes a culture different and authentic.

Instantly reduce the gap between what is said and what is done.

Most businesses are not clear about what their desired culture looks like.

Leaders struggle to provide employees with the clarity they need on who they are and what they truly stand for as a collective. 

Corporate purpose and values statements often sound inauthentic and, as a result, many employees struggle to see themselves in what is being professed as “this is us”.

Performance, retention, and engagement suffer as a result. 

So, how can you help solve this problem? 

In spite of what many consultants will tell you, a senior leadership team retreat is NOT the answer. 

There is a better way than a senior leadership team retreat to uncover the authentic cultural identity of a company, create clarity and a true sense of belonging.

It involves tapping into the collective wisdom of a team and the power of stories. By using my Fireside CHAT™, you can engage the whole organization in the process of uncovering what makes it unique and what helps it be successful today and in the future. The final result is a Culture Playbook like no other, perfectly suited to the needs of the entire team and the business. The playbook will make hiring, onboarding, training, planning, and decision-making exponentially easier - it’s the best initial investment that a company can make in its culture.

If you are looking for a methodology that can galvanize any team and create a culture everyone can own and be proud of, take this accreditation program! 

"Aga helped Flowe uncover our authentic cultural DNA by tapping into the collective wisdom of our team and the power of stories. Thanks to her help we have been able to create outstanding clarity about what makes us stand out from the crowd, and what we stand for as a collective. Now we have a cultural blueprint that is uniquely ours, perfectly suited to the needs of our team and our business. I highly recommend this program if you look for similar results.

Ivan Mazzoleni - CEO, Flowe

"I took part in a masterclass where Aga took us through her signature process for working with teams to create a culture that the whole team develops and owns. Aga talks about culture in a way I haven't heard before, encouraging storytelling as the basis of our purpose and values - which is so powerful and effective, we have implemented it immediately! If you are looking to galvanize your team and create a culture everyone can be own and be proud of, take this masterclass!"

Amanda Perry - Founder, Soup Agency

"Culture is arguably the most challenging issue in a growing team and Aga has created a perfect process to help us engage our teams in codifying, activating, and evolving the workplace culture that we can be proud of. She reinvents what it means to put a sustainable and scalable culture at the forefront of business growth, combining storytelling, marketing, branding, strategy, psychology and so much more. Every company that wants to successfully scale needs this masterclass!

Peetachai (Neil) Dejkraisak, Founder & CEO, Jasberry

Hi. I'm Aga.  

I'm the Founder and CEO of CultureBrained®, the author of Building and Sustaining a Coaching Culture, and the creator and host of the CultureLab podcast.

Our mission is to help purpose-driven companies accelerate meaningful growth by building invincible cultures. 

I've been helping companies, from VC-courting startups to Fortune 500, cultivate remarkable cultures that scale for more than 20 years. First as part of consultancies such as HayGroup, Korn Ferry, and PwC - and later as the founder of my own firm.

I lived the startup and scaleup experience myself - both as a leadership team member and as a founder. I know what you are going through - I've been there myself.

As a culture strategist, I supported numerous clients in codifying, activating and evolving their cultures. Together we built an environment where the right culture emerges naturally. Not by chance. By choice.